For More Information Contact:
Doug Freeman
Jones-Dilworth, Inc.
512-826-7674
doug@jones-dilworth.com
Smart.fm – the World’s Sharpest Learning Tool – Makes US Debut, Launches iPhone App
Adaptive Learning Platform Tracks Progress
To Help You Achieve Your Goals
Nov. 3, 2009 – Smart.fm, the web’s sharpest learning tool, today launched in the United States. The company makes its debut with a completely new interface, an innovative iPhone application, and an upgraded suite of interactive tools and collaborative features. Users can set their own goals and track their progress against a vast variety of learning topics, from foreign languages to geography.
Smart.fm takes the burden out of learning by automatically creating a learning schedule that adapts to the individual’s performance and needs. The system combines proven learning science with the latest in adaptive, semantic and social Web technologies. Powered by personalized learning algorithms, Smart.fm measures memory strength on a granular item by item basis. The algorithms are based on decades of research on optimum learning patterns in the fields of cognitive science and neuroscience.
The Smart.fm web site has over 550,000 registered users in Japan, where Smart.fm is headquartered, and its innovative series of podcasts have over 330,000 subscribers. Its application on Mixi, Japan’s leading social platform, has over 150,000 users. Smart.fm is completely free to use.
Highlights / Key Facts:
Smart.fm’s adaptive learning system converts proven learning science into algorithms that track and manage progress, providing a collaborative and customizable learning experience.
The new iPhone application allows users to learn anywhere, anytime, and upload new items to be learned, straight from their phone. Synching with the website allows for seamless progress management.
The completely new interface makes the learning process more social, with everything from creation tools for user-generated lessons, leaderboards, close integration with social media, and a stream-based activity feed .
Smart.fm is also a vibrant community full of learners from all walks of life, who connect and collaborate around their interests. The activity feed gives users a unique way to keep up with each others’ progress.
Use cases are many – whether users want to take a trip to China, need to brush up on their Spanish, or want to learn about 20th century architecture, SAT vocabulary or movie quotes, Smart.fm is able to accommodate.
Smart.fm currently boasts over 600,000 users worldwide, who spend over 200,000 hours/month learning within the system.
Links / URLs:
• Company Website: http://smart.fm
• Blog: http://smart.fm/blog
• Twitter: http://twitter.com/smartfmteam
• Facebook: http://www.facebook.com/smartfmteam
• Press Page: XX
Quotes:
“Research has shown that there is an optimum moment to review whatever you’re studying, and that moment is right before you’re likely to forget it. The problem is that calculating this moment for a vast stream of information is far beyond the capacity of the human brain. But it’s not beyond the capacity of software. And now for the first time, we have not only the computing capacity to generate personalized learning schedules, but also a fertile venue for the creation and sharing of an infinite variety of learning content, the Web.” – Andrew Smith Lewis, Chairman and Co-Founder
“There is an entirely new market emerging for online and mobile learning. The potential has only begun to be tapped, and will continue to grow as technology and access improves. We want to become the world’s leading platform for learning. In the process, we hope to fundamentally transform the efficiency and effectiveness with which we learn.” – Eric Young, CEO and Co-Founder.”
